8 Must Read Tips to Increase Readership

increase trafficWe all could google and find Traffic and SEO tips, but either many tips have not been regularly updated or they have surely become obsolete in present day context, I want to share some tips which are really relevant after Penguin and Panda updates.

1. Latest Browser and Device compatible themes:

Choosing theme is the First Step before launching your blog or website. As most of the us are using WordPress or other CMS and have plethora of themes to choose from, you need to make sure that themes are optimized for all the browsers and gadgets which every one of us are carrying today as well as for Performance, better the performance of the theme, better will be that for user, else he is bound to press the close button and move on. Normal download time is between 2-5 seconds.

The websites which are not on WordPress or on any other CMS should be tested for all the browsers and for most of the gadgets. You need to make sure that HTML and CSS is fully compliant to the browsers and gadgets. Use of HTML5 is recommended but compatibility issues with old browsers exist, so you need to be cautious on that front.

Readers can easily access the blog or website and use it for their purpose on any gadget and Search engine will index that for sure, which can increase your traffic.

2. Magnetic Title and Meta Description

Ensure Title is well crafted and compelling before publishing the content. It should be able to pull the reader to your blog. Title of your Post and Meta Description are the key for organic as well as inorganic traffic. Choose Keyword very carefully and use Google trends to find the relevant keywords.

3. Increase PageRank of your internal pages

As per pagerank algorithm, Your page rank is divided equally among the links on a page. More the number of links, less will be the rank of those internally linked pages.
Suppose Your PageRank is 4 and there are 4 links on that page. The rank of each internal link will be 1, so be careful in using links on pages, optimize the pages and it will result in getting good rank and traffic.

4. Epic Content

Content is the king and there in no doubt in that, but it has to be used in context. Stand alone Epic content is nothing but a waste of your resources – it should be served with Value Addition in your network. Try to first find your niche and then make effort to serve that.

5. Frequency of content

If Content is king then frequency of content being updated is queen. Search Engines are looking for fresh content and so try to publish your content at least twice a week, unless you are an established blogger who has already made it big. Using this strategy you will surely be able to keep the reader engaged on to your blog. This can in fact lead to readers commenting more often and can result in Loyal and Engaged Readership.

6. In Word Press, Place Your Posts in Single Category

This is in continuation of discussion with Adrienne on her post, where she categorically stated that, placing posts in single category can result in duplicate content and Google can punish for that.Place a post under most relevant category and keep yourself away from offending Google.

7. Submit your Link on Reddit.com

It’s amazing but I am getting my maximum traffic from Reddit. You can submit your link there and can take benefit from the same.

8. Use Social media websites

Use Facebook, twitter, Pinterest and Scoopit to engage the audience and that engagement can surely spill over to your blog. It will surely drive reputation, which in turn will drive traffic. Most often these sites take a great toll on your time but it is worth the effort.

Thank you for putting your precious time in reading this post.

Now your turn:

If I have missed something, you can discuss that through your comments, I will appreciate that.

About Sapna

38 comments

  1. Nice article sapna,

    Somehow it is the biggest challenge for a blogger to have increased viewership, I personally rely on organic traffic and it is very hard to catch the eye of visitors and make them loyal to blog.

    But where as things like social media, blogging networks .. etc proven to be more good.

    Somehow I wish I could get as many returning visitors as possible from Organic Search through Email Subscriptions.
    Pavan recently posted..How to Enable Missing 3D View Inspect Element in Firefox ?My Profile (dofollow)

    • Hi Pavan

      You are right that the biggest challenge is retaining the organic traffic and I very much subscribe to it. My personal experience is that the high percentage of the organic traffic consist of people who are looking for instant gratification of their very specific needs. This I have felt with my personal experience, when I get struck up somewhere in coding and require some instant help of the issue or error that was totally unexpected.

      if repeatedly the problems are solved by the same blog, we start trusting that blog and we gradually become loyal to that blog, isn’t it?

      Thanks for stopping by and sharing your valuable comments.

      Thanks
      Sapna
      Sapna recently posted..8 Must Read Tips to Increase ReadershipMy Profile (dofollow)

  2. Everything you have mentioned is necessary but I believe that devote more time in creating killer content so that once a user comes to your site, he/she cannot go away without reading it.
    Atish Ranjan recently posted..Free Online Dictionaries & Free Foreign Language DictionariesMy Profile (dofollow)

    • Hi Atish

      Rightly said that Killer content is the basic building block, but all in vain if not presented with value addition and is not targeted at your niche. Killer content is a very subjective term and I have been hearing that for the last one year, killer content can be a killer for everyone but if it does not serve MY purpose, it is trash for me.
      At times, two lines in a blog can solve your problem so that is really killer.
      Thanks for stopping by and adding your valuable comments.

      Sapna
      Sapna recently posted..Easy Way to Backup your Data on Window 7My Profile (dofollow)

  3. Hi Sapna,

    Sorry I haven’t been by sooner. Last week wasn’t my best week I guess you could say. Lots of issues to resolve but I made it.

    I agree with what you’ve shared here on all counts and I appreciate the mention as well. Luckily I never placed posts in several categories so when I learned this I was so happy I hadn’t.

    You’re getting a lot of traffic from Reddit? That’s great and I’m so happy to hear that. See, we never know what will work and what won’t.

    Great tips and I believe if we follow them all then we’ll get much further. Oh and consistency too!

    ~Adrienne

    P.S. Yay!!! Your Twitter ID is set up on your social button. I’m so thrilled.
    Adrienne recently posted..Why Some Automatic Settings Are A Very Bad IdeaMy Profile (dofollow)

    • Hi Adrienne

      Your presence is always an inspiration, I saw your mail and could make out that you were too busy with your database and commentluv links. I hope everything solved now.

      Placing your post in multiple categories was the one which we discussed on your last post and I took it from there.
      I am getting a lot of traffic from Reddit, its really amazing. I tracked that from Google analytics. I was just going through that few days back so thought probably I could share this with everyone.
      Thank you for stopping by and sharing your lovely comments.

      Thanks
      Sapna
      Sapna recently posted..8 Must Read Tips to Increase ReadershipMy Profile (dofollow)

  4. Great tips Sapna, a blog theme is really important and those are the best downloads times. It is also important to watch your plugins, because I just got rid of one that seemed to be slowing my site down.

    You covered everything else pretty good. I use smart pretty links to help with my internal linkage. It is pretty good.

    And similar post by category helps also. I have a PR 3 so something is working.
    Thanks for the tips.
    Michael Belk recently posted..Is smoking in a child’s presence neglect or simply unethical behavior?My Profile (dofollow)

    • Hi Michael

      Thanks for your support. Blog theme is really important and it has to be tested on all the devices that again cannot be missed.You are right too many plugins really slows the performance of the website so its better to remove those.Smart pretty links is really helpful, thanks for sharing that.

      Since You have PR3 ranking so I suppose you are on the right track.
      You are always welcome, thanks for stopping by and contributing to the platform.

      Thanks
      Sapna
      Sapna recently posted..8 Must Read Tips to Increase ReadershipMy Profile (dofollow)

  5. Hey Sapna,

    You wrote at #7 that “placing posts in single category can result in duplicate content and Google can punish for that.” you mean placing posts in multiple categories, right?

    Great point
    tnx
    Akos
    Akos Fintor recently posted..Why Did My One-Legged Granny Signed With My Network Marketing Company NOW?!My Profile (dofollow)

  6. So glad I saw this today! I am actually torn about #6 because I started my blog to discuss education. Now that I am homeschooling, I have placed most of the posts in that category, but I do not want those who are not homeschooling to pass-over the content because they may find some helpful info. Suggestions? I will go in and make sure posts are only in one category.

    Re: Reddit I could not agree more! I just really started using it last week (on a regular basis) and I have had a lot of traffic from there as well, more than from StumbleUpon. It’s pretty interesting to watch the source of your page visits.

    Thanks,

    Monise

    • Hi Monise

      Welcome to my blog. Yes it happens with everyone and it happened with me as well. I started with generic habits and then tech tips so there was dilemma where to keep what. I chose to create a separate category like blogging and techtips. I will further streamline that as well.
      Oh Sure Reddit is working great for me, I am getting more traffic from there, I will bring out more stats about that as we move on. I am getting more traffic from Reddit than from Stumbleupon, Scoopit and tumblr taken together.

      Thanks for stopping by and sharing your info.

      Thanks
      Sapna
      Sapna recently posted..8 Must Read Tips to Increase ReadershipMy Profile (dofollow)

  7. An amazing post Sapna,
    This is really a vital tips to increase a blog readership. The one i picked that I’ve not been using is submitting to Reddit, i registered with Reddit sometime ago but have not been using them, i will try them out like you said and see what they can offer.

    Thanks for the insights.
    Theodore Nwangene recently posted..How to Create a Quality Info Product from PLR ContentsMy Profile (dofollow)

    • Hi Theodore

      Thanks for that. I think Reddit is the most under-stated one but I have gained a great traffic from there so I thought I should share this with everyone. Sure it will be of great benefit for everyone. I am just going though all models and checking which one is better suitable to me.

      Thanks for stopping by and adding your valuable comments.

      Thanks
      Sapna
      Sapna recently posted..8 Must Read Tips to Increase ReadershipMy Profile (dofollow)

  8. Hi Sapna,

    I have never tried using Reddit, but I think now that you mention it I will. It sounds like a good idea.
    Josh recently posted..The Art Of CommentingMy Profile (dofollow)

  9. Hi Sapna,

    Thanks for adding your valuable ideas in this post. It is making everyone crazy to make experiments like you have done it here.
    anant recently posted..How to add google+ followers widget for blogs?My Profile (dofollow)

  10. Hi Sapna

    Wow I did not think about your tip #6 until I read it, so from now on I will be posting in a single category thanks for that!

    I have not used Reddit yet but from what you say it sounds a very good source of traffic so I am going to take a further look at it.

    Thanks for sharing, hope you have a great day.

    Pauline
    Pauline recently posted..5 Tips To Make Blogging EasyMy Profile (dofollow)

    • Hi Pauline

      Welcome to my blog. Yes that point was discussed with Adrienne on her blog post, I just took it from there.Regarding Reddit I am getting my Maximum TRAFFIC from there only, so thought of just sharing that with everyone.

      Thank you for stopping by and for your comments. Hope to see you more.

      Thanks
      Sapna
      Sapna recently posted..8 Must Read Tips to Increase ReadershipMy Profile (dofollow)

  11. Hi Sapna,

    Absolutely you are pointing out some great tips :)

    You are correct. Reddit and other social bookmarking sites are driving more traffic. And browser compatibility always matters. However it’s mostly a problem of the designer and developer. I agree there are careless ones too. But rarely.

    But I disagree with some too, not totally or technically though. Quite ethically ;)

    HTML5 specifications are not officially released though it’s gonna recommend from 2014. Modern browsers support HTML5 and now it’s time to switch for HTML5 gradually. Especially CMSs will update automatically by then, but third party gadgets are where we need to consider as you mentioned :)

    Sometimes I see that bloggers not mentioning useful links due to misunderstanding of SEO and links on a page. That’s true technically, but for reader, it’s a bad experience and will stop coming by. SEO obsession is one of thing that kill readership but increase bot traffic. Always need to use SEO with care :)

    Posting twice a week is good dear. But it depends on the content and consistency is the key :) There are bloggers still write once for two weeks and but with lot of information and get more interaction. Writing more often always bring more readers as content get update frequently and need a lot of work to maintain readership. Sometimes it kills the blog too. For me, personally I don’t check same blog everyday except for mine :D lol… Always need to identify the audience and plan :) That’s why each blog is different and has different techniques.

    Well, they are my opinions and what I’ve learnt so far ;)

    Cheers…
    Mayura recently posted..Display Instagram Photos on Your Website with SnapWidgetMy Profile (dofollow)

    • HI Mayura

      You are perfectly right for HTML5 specification not being released yet. But I am officially working on certain internet websites where I have started using HTML5 and the reason being more useful tags which were earlier not there in HTML, will quote an example for that:
      There was no support for audio and video tags but HTML5 is providing those useful tags, but sadly they don’t work on old browsers, therefore I said its compatibility with old browsers had to be taken care of.

      I totally buy your point of Established bloggers write less. I have been reading several blogs which state that you need to post your content 5 times a day, I Was Thinking have these Guys gone Crazy…….Are We Writing for Google or for Readers. I am for 3-4 times a week that too for naive bloggers like me.

      Thanks for adding value to the comments, I appreciate that.

      Thanks
      Sapna
      Sapna recently posted..8 Must Read Tips to Increase ReadershipMy Profile (dofollow)

  12. Hi Sapna,
    You obviously know what you are talking about with the level of readership you currently command despite the relative infancy of your blog.

    It is interesting to learn that Reddit is converting traffic for you. Will have to check it out…
    Yeremi Akpan recently posted..Guest Post Marathon: Wanted, 100 Guest Post Blogs!My Profile (dofollow)

    • Hi Yeremi

      Welcome to my blog. I am on learning curve and just sharing my learning and experience with everyone around.
      I hope that should work with everyone if it is working for me.
      Reddit is the biggest source of traffic for me as of now and that should work for you as well.

      Thanks for stopping by and contributing your thoughts.

      Thanks
      Sapna
      Sapna recently posted..8 Must Read Tips to Increase ReadershipMy Profile (dofollow)

  13. Hi Sapna,

    Nice post, I like your Liner “If Content is king then frequency of content being updated is queen” .Yes exactly updating is very important in both terms for search engine reputatation and for readers to engage ,So as you said updating twice in week is suffecient.In between we can work on off page SEO.

    Updating after 3 days have one more advantage that every article gets enough promotion but when you update everyday ,the chances are there that reader may miss out some of your article.

    Reddit is really a good source to pull traffic to a blog ,i use it to promote my articles too and results are good.

    Thank You
    Shorya Bist
    From Youthofest
    Shorya Bist recently posted..How to propose a girl? Some tips to propose a girlMy Profile (dofollow)

  14. These are really sound blogging advice for today. The one I have not really come to agree with is the one about incuring Google’s wrath when you put your post under two categories. Yes, I have heard some people talk about this but from the experience of other very successful bloggers I think this is an unfounded fear. Thanks for sharing.
    Chadrack recently posted..Webhosting Giveaway – 1Yr Guaranteed Optimum Hosting, Yours FREE!My Profile (dofollow)

  15. Here is an easy tip for every Blogger,I read it on Labnol-Try to keep Minimum links on your Home page avoid giving backlink to other sites from your Home page,remember whatever PR you have it’s not for your Pages in your site it’s of the Homepage and the links present in the homepage are too much important.
    Janmejai recently posted..Top 10 Most Powerful People of the WorldMy Profile (dofollow)

  16. Hi Sapna,

    May I know your reddit name please
    anant recently posted..How to run/execute php scripts on windows?My Profile (dofollow)

  17. very nice and informative tips sapna.
    social media sites are the great way to increase readership.
    thanks for sharing .
    sumit recently posted..Make Computer Simpler And Easier With Windows 7 GadgetsMy Profile (dofollow)

  18. Hello Sapna,
    Great post indeed. Just wondering why did you separated “reddit” and other “social media” site? Last time I met with Alexis Ohanian back in 2012, he mentioned reddit to be a social media site as well. Just got puzzled a bit!

    Thanks.
    Iftekhar recently posted..Samsung to Launch Galaxy S4 in Times Square on March 14My Profile (dofollow)

  19. Such a great yet interesting post. Thank you very much for sharing this very helpful stuff.

  20. I believe this is the hardest part for any bloggers and i find myself at this point with my one month old blog so im going to try all tips you listed and hope for the best cause i rather have a few dedicated users than those who visit my site once in a while
    Osei recently posted..Google Chrome 27.0.1444.3 DevMy Profile (dofollow)

  21. Great Ideas. Content is the heart and soul of a blog which matters.
    Michael recently posted..Top 10 Windows 8 TabletsMy Profile (dofollow)

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